Sony is not in an arms race of acquisitions; Housemarque wants to become even bigger than Returnal

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Sony today officially announced the acquisition of Housemarque, the Finnish game development studio that has been a close partner since the PlayStation 3 era with the likes of Super Stardust HD and Dead Nation.

PlayStation Studios head Hermen Hulst and Housemarque CEO Ilari Kuittinen were also interviewed by GQ. When the interviewer asked Hulst whether the many studio acquisitions that major publishers have witnessed lately (such as Microsoft’s $7.5 billion deal to get Zenimax/Bethesda) were turning into some sort of “arms race.” ‘, he said this was not the case at all for Sony.

No not at all. We are very selective about the developers we bring in. Our latest addition to Housemarque was Insomniac [for $229 million in 2019], which worked very well. I am always looking for people with similar values, similar creative ambitions and who work very well with our team in which we can invest further and help grow as creators. It’s not like we’re walking around making random acquisitions.

They’re very, very targeted acquisitions of teams that we know well. The amount of collaboration between our outside development group and Housemarque on the technical side, the production management side and even the creative side was so deep. So for us it just makes so much sense to do that.

Of course you don’t do this from one day to the next. Ilari and my team have been working on this for a while, but of course we didn’t want to distract the core group at Housemarque that is putting out this great title.

Returnal was Housemarque’s first foray into the triple-A sector and it was a very successful one. CEO Ilari Kuittinen said Housemarque is not going back to smaller games; if there is anything, it will get even bigger.

Well, at least initially, I think we’ll look at what we’ve done now and build on that. Certainly Return is a kind of springboard for us. If we think about the future titles, maybe they will be even bigger and more ambitious.

Are you excited to see what’s to come from Housemarque? Let us know below.

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