Change the name of the electronic game “FIFA”

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The American company “Electronic Arts” intends to “change the name” of the famous football video game “FIFA”, announced Thursday, explaining that it is studying with the International Game Federation (FIFA) to “modify” the agreement relating to the naming of rights to this successful series.

“In the future, we are studying (…) the idea of ​​renaming our football games. This means that we are revising the naming rights agreement for the game with FIFA, which is separate from all our other licenses. officers and partnerships in the world of football.

FIFA is the undisputed leader in this type of video game, thanks to its licenses (in terms of real names of players, teams, stadiums, etc.), and has been developed by Electronic Arts every year since 1993. Its latest installment, FIFA 22, was put on the market in early October.

FIFA ranked first among video games in terms of sales in 2020, ahead of Animal Crossing: New Horizons and Mario Kart 8 Deluxe, according to market research firm GfK.

The Japanese company, “Konami”, competitor of “Electronic Arts”, preceded it to change the name of its game, as it replaced the old “Pro Evolution Soccer” with the title “E-Football”.

Football video game fans were disappointed with this game and criticized the “mistakes” that ruined it, even though Konami, who provided it for free, wanted to launch it to compete with Electronic Arts.

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