By James Scout/ Oct 31, 2022

Square Enix will Consider Focusing on Success in the Global Market

In its yearly report, Square Enix makes the need to change its focus from success in Japan to global winning.

Square Enix

In a recent annual report, Square Enix states that being successful in Japan is no longer required. It will switch its emphasis to making movies that will do well worldwide.

Square Enix

Square Enix has realized that it must produce games for the entire world, not just Japan, as the western gaming market continues to grow.

Square Enix

Since it is a Japanese company, Square Enix has placed a secondary emphasis on its domestic market. But as Japan's population shifts, Square Enix realizes that it must think about how to be successful everywhere.

Square Enix

Square Enix talked about its future plans and how it intended to carry them out in a financial report that was made public. According to the report, Japan has a "graying demographic," or an aging population.

Square Enix

Because of this and high production costs, it is imperative to create games that will be well-liked in Japan and internationally. These days, it costs a lot of money to make games.

Square Enix

Square Enix claims that if its games are only successful in Japan, it is no longer feasible to recoup production costs, let alone make a profit.

Square Enix

Access to new video games is a global phenomenon now more than ever. Like SEGA's Like a Dragon series, companies that previously needed months or even years to release a game outside of Japan are now doing so concurrently.

Square Enix

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